LatLong – Find Directions, Routes, Places – Get Them on the Web or SMS!
How about a service that gets you the directions and list of places in an SMS? Does that interest you? Then LatLong would be the ideal choice.
LatLong is a Indian-based startup that basically offers you routes and directions on the map of the city. So how is it different from the other big alternatives such as Google Maps or Yahoo! Maps? LatLong is not just a map service, it can list out restaurants, petrol bunks, and shops (amongst many others) in any particular area (that’s right, not ‘city’, they’re narrowing it down to the area). You can then choose to lookup the route to these places, or send them an SMS asking them to send the list of places and the directions to them.
As an example, I asked LatLong to find me a petrol bunk in the area that I live. As you can see from the screenshot below, it correctly displayed all of the petrol bunks available in my area.
LatLong also works as a stand-alone SMS based service. Users can send an SMS “help” to 9008890088 to start using the service. The best part is, unlike most of the SMS services that require you to send SMS to a 5-digit premium number, LatLong’s number is local. So those of us with free SMS plans can conveniently message them and get back answers, FREE. You can try out a demo here.
Unfortunately, since the startup is still small, LatLong is currently operating only in Bangalore and Chennai, with plans to include Mumbai by next month. Another drawback is that their website is quite slow in responding to queries, and the SMS service takes at least an hour or more to send out replies. We love the service, and we’re sure that it will be a hit in the upcoming weeks.
Check out LatLong on the web or send “help” to 9008890088 to get started.




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